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Job Search / Business Intelligence & Data Analytics

Marketing Analytics Specialist

Job Details

Location
Brisbane
Salary
$90000.00 - $100000 per annum
Job Type
Full Time
Ref
JO-1906-531393
Contact
Elizabeth Kostowski
Posted
20 days ago
I have a great opportunity for a strategic marketing specialist with a passion for marketing analytics to join my large financial client. Sitting within the brand marketing division, you'll be working with an awesome team to drive the organisation's customer satisfaction and marketing ROI.

About the Role
  • Work with external agencies, internal data analytics teams, and marketing resources to analyse campaign/market data and develop strategic marketing plans
  • Develop frameworks for data collection that allows the marketing team to measure performance and effectiveness of campaigns/brand initiatives
  • Deliver reports and feedback to executives, including translating complex results into meaningful insights
  • Evaluate and develop marketing business cases for new brand marketing initiatives and provide recommendations for improvement on current marketing activities

About You
  • Significant experience working in a strategic marketing position, including undertaking the marketing analysis for large scale campaigns and brand initiatives
  • Proven experience utilizing data (customer satisfaction, ROI, brand engagement, post campaign metrics) to drive new and improved marketing initiatives
  • Excellent stakeholder engagement skills, including the ability to engage with senior stakeholders and present to executive leaders
  • Customer experience focused, with a passion for delivering excellent service

There are some great professional development opportunities within this team, and the chance to really carve out what this role looks like both now and in the future.